Luma AI and Rad TV Collaborate on Global Distribution and Sales for Creator Program
Rad TV and Luma AI streaming AI Video creators globally.
Los Angeles, CA - March 3, 2025, Luma AI and Rad TV announced a new marketing partnership, where all creators in Luma AI’s Early Access Creator Program are featured in a dedicated section across the home screens of all of Rad TV’s applications and the website. Additionally they get a dedicated tag for their content to enable simple posting directly to the feature section.
The Luma AI creator community now has a home where they can find all of the best content in the industry quickly, connect with other creators, and sell their work day one. They also have the ability to create a wide range of stories and formats across mobile, smart TVs, and VR, including traditional video, portrait, square, and 360 or 180 degree video. In addition, they can monetize it immediately. This opens up a huge palette for creativity, discovery, and monetization not available on any other platform.
“Rad TV couldn’t be more excited to be working together with Luma Labs to showcase the most cutting edge AI storytelling using their powerful tool set for creation,” said Tony Mugavero, Co-founder and CEO of Rad TV, “Luma empowers creators to rapidly ideate and express their vision, and the output is stunning. Rad TV is embracing those stories and art across formats and devices, enabling monetization day one, and establishing the groundwork for the industry to flourish.”
“This partnership with Luma Labs AI is a huge step forward in empowering creators and showcasing their groundbreaking AI-driven art. Kiri’s vision was instrumental in bringing this collaboration to life, and we’re thrilled to provide a platform where creators can share their work with the world. At Rad TV, we celebrate creativity and community, and this partnership perfectly embodies both.” – Cameron Portwood, Head of Community, Rad TV
About Luma AI
The future of AI is rich, visual, physically intelligent, and interactive. Luma AI was founded in 2021 to build this next generation of intelligence that can partner with humans to help us do extraordinary things. Dream Machine, which launched in June 2024 and has reached more than 25M registered users, is built on Luma AI’s text-to-video and text-to-image visual AI model. This new free and subscription-based service allows everyone to make high-quality, realistic, and creative videos and images. Luma AI’s model is a highly scalable and efficient generative transformer model trained directly on language and visual media, making it capable of generating physically accurate, consistent, and creative outputs. Dream Machine was built by a radically talented and very small team of researchers, engineers, and designers. Luma AI has raised $80M in funding from strategic investors including Andreessen Horowitz, Amplify Partners, Matrix Partners, General Catalyst, and South Park Commons.
About Rad TV
Rad TV is the next generation of video streaming. By giving creators the tools to distribute and monetize innovative content like AI Video, Web3-based IP, and VR on major streaming devices, Rad TV takes traditional video streaming to the next level for fans and storytelling. Not only can viewers subscribe to Rad TV’s large library of content, but fans can also purchase content directly from creators with instant, transparent multi-party payments, and verifiable ownership on blockchain. Rad TV also launched the world’s first subscription access token on blockchain, the Stream Pass, that you can own and even resell. The “Rad TV” app is accessible on PlayStation PS4 and PS5 consoles, PS VR, PS VR2, Apple TV, iOS, Apple Vision Pro, Amazon Fire, Android, Google TV, Meta Quest, and more coming soon. Having collaborated with independent studios and creators along with industry giants like Sony, Disney, Paramount, and NBCUniversal, Rad TV is reshaping streaming for the modern age. http://radtv.com
